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Lesedi Molate - Masedi Branding and Design House
Her name means light and she is just that - a leading light. Twenty-five year old Lesedi Molate, who hails from Tlhabane, Rustenburg, runs Masedi Branding and Design House, a young marketing company going places.
Lesedi says the idea of running her own marketing company came about when she was working for another enterprise that specialised in marketing. “It was quite fun, but there were problems. Then I decided I’d like to do promotions. I started this business and my first order was for R70 000.” It was an impressive start for the young business.
Lesedi started by doing promotions for various government departments and then, when she identified a gap in the market, grew the idea of incorporating corporate gifting, packaging, branding and events.
The business - which was launched in 2005 - now employs two full-time people working in the office, four men who do sewing projects and two freelance workers. On the events side she hires the necessary staff when required. Her turnover in the past six months was over R340 000.
Lesedi studied marketing at Unisa and then attended Damelin College as a part time student where she studied project and business management. She used her initial KickStart grant of R50 000 to buy equipment.
Her motto for life is: “I run as fast as I can. What I can do now I will never be able to do again”
Tlhabane, Rustenburg, North West Province / 072 101 4221 / lesedi@masedibd.co.za / www.masedibd.co.za
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